How KRM Approaches Property Sourcing/Deal Packaging for Investors

At KRM Property Investments Ltd, we specialise in sourcing and packaging property deals in England for serious investors. Good property sourcing is not just about finding something “cheap” on a portal – it’s about matching the right opportunity to the right investor, with clear information and realistic assumptions.

This article explains how we think about property sourcing and the strategies we use to identify and secure suitable opportunities for our investors.

Why effective property sourcing matters

Done properly, property sourcing can:

• Maximise investment potential – by focusing on opportunities where the fundamentals make sense, not just the headline numbers.

• Reduce risk – by filtering out deals that don’t stack up on basic due diligence.

• Save time – by presenting you with focused opportunities instead of endless links.

Our role at KRM is to do the heavy lifting on that first stage, so that when a deal reaches you, it’s already been sense-checked and clearly presented.

Step 1 – Clarifying your investment criteria

Before we start sending opportunities, we need to understand your criteria. Typically we look at:

• Budget – your typical spend per deal and overall capacity.

• Strategy – buy-to-let, flips, commercial or a combination.

• Locations – areas you’re comfortable with or open to exploring.

• Timescale – whether you are ready to buy now or working to a future window.

• Risk profile – for example, whether you prefer strong existing income or are comfortable with value-add projects.

  
  

This helps us avoid wasting your time with deals that don’t fit what you’re actually trying to achieve.

Step 2 – Using the right tools and data

We use a mix of online tools and local knowledge to identify potential opportunities. For example:

• Property portals – such as Rightmove, Zoopla and OnTheMarket, plus local agents’ own sites for off-market or early listings.

• Sold price and comparables data – using Land Registry and portal data to sense-check values and rents.

• Auction catalogues – for certain types of projects where auctions may be suitable.

• Local research – high street walks (where practical), agent conversations, and reviewing planning portals for schemes and changes nearby.

  
  

We are not relying on one website or one source; we try to see a joined-up picture of the property, the street and the wider area.

Step 3 – Networking with local professionals

Some of the most interesting opportunities never hit the portals in a clear way. That’s why we build relationships with:

• Local estate and commercial agents – who may have motivated vendors or properties suitable for investors.

• Landlords and owners – particularly where there may be portfolio sales or tired stock.

• Other investors and professionals – who may have deals they no longer wish to pursue.

  
  

Where introductions come via third parties, we always aim to be clear about our role and to respect existing relationships.

Step 4 – Filtering and initial analysis

Not every lead becomes a “deal”. Once a property looks potentially suitable, we carry out basic checks, such as:

• Headline numbers – asking price, rent estimates, simple yield and basic ROI outline.

• Comparable evidence – recent sales and rentals for similar property types.

• Condition and works – what is visibly needed now, and what might be needed in the short term.

• Exit or holding strategy – whether it makes sense as a buy-to-let, flip, commercial let, or mixed-use hold.

  
  

At this stage we are not doing a full professional valuation or survey – that remains the role of your own advisers – but we are sanity-checking whether the deal appears credible.

Step 5 – Presenting a clear deal pack

If a property passes our initial filters, we prepare a deal pack for investors who may be a good fit. A typical KRM deal pack includes:

• A clear summary of the opportunity in plain English.

• Key property information (location, type, size, tenure where known).

• Headline figures – purchase price, rents, basic yield/ROI calculations.

• Selected comparable evidence where available.

• Key points that we believe you should discuss with your own solicitor, broker or surveyor.

  
  

The aim is not to overwhelm you with data, but to give you a structured snapshot so you can quickly decide whether to explore further.

Step 6 – Direct contact and negotiation

Once you confirm that you’re interested in a specific opportunity:

• We introduce you to the selling agent, owner or relevant contact.

• Where appropriate, we support you in arranging viewings and next steps.

• You then work with your own professional team (solicitor, broker, surveyor, tax adviser) to carry out full due diligence and progress the transaction.

  
  

Our job is to create the connection and to have done enough early work that you’re moving forward on something that aligns with your aims.

Common mistakes we try to help investors avoid

From what we see in the market, investors can run into problems when they:

• Chase yield in isolation – without considering tenant demand, condition or long-term fundamentals.

• Skip basic checks – such as comparables or understanding the local area.

• Rely solely on glossy marketing – without asking the right questions.

• Overextend financially – taking on a project or loan structure that doesn’t fit their risk profile.

  
  

We can’t remove risk from property investment, but we can help highlight red flags early and encourage you to seek appropriate professional advice.

How to work with KRM

If our approach resonates with you and you’d like to see the types of deals we work on:

• Visit the For Investors page to share your criteria

Once we review your information, we’ll let you know whether our deal flow is likely to align with your objectives, and if so, what to expect next.

Important: KRM Property Investments Ltd does not provide financial, tax or legal advice. All figures and examples are based on research and market data available at the time of preparation, and are provided to support informed decision-making. They are not guarantees of future performance. Investors should carry out their own due diligence and seek advice from appropriately qualified professionals before proceeding with any transaction.